Thursday, December 14, 2017 / by Sara Koenig
Getting ready to sell your home can feel like a daunting task. This is one of the reasons I would recommend that you read along for some of my tips to a successful sale of your home.
1. Don’t go it alone…. Hire a professional
Right now our market continues to be in favor of Sellers. This has created a situation where the perception might be that your home will sell no matter what, so there is no need to hire a professional to do the work. Now, don’t get me wrong, sometimes this will work, however sometimes even though the market is hot, this just isn’t in your best interest. A professional Realtor provides a larger exposure for your home, which means more buyers being exposed to the fact that your home is for sale. This is because over 80% of current buyers are using an agent to find their home and agents search the local MLS for potential homes to send their buyer’s. They’re not looking on Zillow. A professional Realtor also provides you with current market information and solid pricing advice so that your home hits the market listed at the best possible price to draw the best pool of buyer’s right away!
2. Don’t DIY the Photos for your listingAhhhh!! This one is important! I cannot believe how many listings I pull up that have photos that were taken on a CELL PHONE! How can this be?? Let me tell you, if you are hiring a PROFESSIONAL Realtor… then you need to demand PROFESSIONAL Photos from them for your listing. This is SO important! A Professional photographer will be able to highlight the features of your home, the special points of interest, and they use lenses that capture much more of the room in each shot! You have ONE chance to make a first impression through photos and the Buyer will decide if they want to see your home or if they want to Pass (eep). If you have poor photos for your listing, most buyers won’t want to see it. You should know that this is part of the Marketing fee or commission fee your agent is getting paid to feature your home in the best possible light. An agent should always provide and cover the cost for a Professional photographer.
3. Don’t skip the Cleaning…. Every little corner
This is another step that is a MUST. Before the Photos are taken and any potential buyer enters your home be sure that everything is cleaned and ready to “Show off”. Some items to remember include: Window Sills, Carpeting, Windows, Mirrors, Appliances, Baseboards, Furniture, and Lights (Also don’t forget to switch out burnt light bulbs). If you have touch up areas that need painting, be sure to do that also. This is a quick fix and makes a big difference. Don’t give a potential buyer a reason to start nit-picking and zeroing in on little flaws. It takes about eight seconds for a buyer to assess your home once they enter, so this part is important. Be sure to vacuum and spot clean before any showings also!
4. Don’t skip the Stager!
Your Realtor should have a Professional stager come in and offer advice if needed. Sometimes after living in your home for a long time it’s hard to imagine living in it any other way and this is completely normal. When you are getting ready to sell your home however, it helps to think of your home a little differently. This is what a professional stager can do, or even a Realtor that is skilled in this area. This might mean you need to remove some items, remove some furniture and other pieces that will allow for a potential buyer to envision the space in their own way. This important step will make such a great impact for your first impression. Best foot forward always!
5. Don’t limit Showings!
This one is a biggie! With how low inventory is right now buyers are in a stressful position of finding a home quickly and making an offer quickly if it’s the right home. If you require a notice for showing your home make sure it’s not more than 24 hours. Let me tell you why. Buyer’s want to see a home they think they like right away, even that very same day if possible. If their realtor tells them that they must wait at least 48 hours for a showing, they are turned off. It just happens. Buyer’s might really like what they see in the photos, but this other home is also great, and they don’t want to wait 48 hours to make an offer because then this one might be gone…. Make sense? So, even though it’s an inconvenience, please realize that you will miss out on potential buyer’s if you make it feel too challenging to get a showing.
If you would like to discuss getting your home ready to sell give me a call! I can come on over and we can get to work!
I hope this finds you enjoying the holiday season with family and loved ones!